Tagged: witty

#filmswithonelettermissing

There has recently been a hashtag trending on Twitter that focuses around removing a single letter from a film title to create a new and humourous result, #filmswithonelettermissing. Needless to say, it has proven to be very popular, trending for a number of days and spawning a huge number of suggestions, many complete with photoshopped images for the newly created films. Coincidentally, this is something that illustrator Austin Light was doing for the month of October, long before the hashtag started. His Inktober 2014 series features a different drawing for each day of the month, using the film typos of social networking site Reddit as subject matter.

This resulted in a collection of 31 hilariously witty images, each complete with a short altered synopsis for the new film. Below are a few of my favourites, you can view the whole set here.

Obocop – The story of how a police officer works through his PTSD and adjusts to his new robotic implants with the help of the sexy soothing sound of his oboe.

Finding Emo – An insufferable teenage fish runs away from home. His father contemplates searching for him.

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Jurassic Par – Two dinosaurs set out to prove they’re more than just killing machines. Thanks to a loophole in the rules they find a spot on the PGA tour and golf their way to the top of the food chain.

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Harry Otter – A young boy finds out who, and what, he is. Magic ensues.

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Alen – The story of a lonely cashier named Alen who yearns for something more. Something like eating astronauts.

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Found via Design Taxi

Movieface

One of my final projects from the last year of my university degree involved me taking what is known as ‘sleeveface’ photos of my friends. This was to help make the advertising campaign for a new series of singles nights that I had created for lovers of vinyl records.

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The adverts blended record sleeves with actual people, aligning them together to give the impression of one single figure. I then used song lyrics from the artists featured to link back to the idea of a singles night, as if the figure in each of them was saying this line to another attendee. The rest of the project can be found on my website here.

I’m talking about this project because today I came across the work of Malaysia-based Graphic Designer Jaemy Choong. He uses a similar technique to create images, except instead of vinyl record sleeves, he uses movie postcards. He still has the same clever mixture of physical and print, merging people together effortlessly with the figures seen on the cards. It’s a really fun process and its great to see the two elements working together so well. Here are a few of my favourites:

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Full credit to him for getting them aligned so perfectly, I know from experience just how difficult it can be to get it to work. You can see more of these pictures on his Instagram here.

Found via Design Taxi.

Bricksy

One of my favourite artists is Banksy and one of my favourite toys when growing up was LEGO, so you can imagine my excitement when I found this. Canadian photographer Jeff Friesen has created a series of photos that merge these two elements, recreating some of Banksy’s most famous pieces in LEGO brick form.

Friesen has then played on LEGO’s values of imagination and creativity, visualising what the wider context of the piece is by placing it within a larger LEGO environment.

Here’s a few of my favourites;

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You can see more of the pics on Jeff’s website here.

Found via Design Taxi

Apple-solutely Great Design

It may seem as though I am exclusively looking at advertising recently on this blog, but it’s just what I’m seeing the most because I watch so much TV! So this’ll be the third and final (for now) in what has become a mini series of posts about witty TV adverts recently (see the other two here and here).

This advert by advertising agency Fold7 is for cider brand Somersby. Using branding created by Taxi Studio, it came out a while ago but I’ve only just recently seen it on TV.

The advert is a brilliant spoof of Apple products and stores, parodying different terminology in some really inventive ways such as ‘pips’ instead of ‘bits’ and naming the operating system ‘pump’ after the pump which pours the pint. Somersby are by no means the first company to parody Apple and their customers in advertising, with Nokia and Samsung, among others, having done so before. However, in my opinion, it’s the little subtle and humorous references that set this advert apart from the others. The clever parodying of single and dual-core processors as apples and the subtle nod to the iPhone unlock with the thumb swiping across the glass at the end are just two of these great references in this clever and playful advert that shows just what Somersby is all about, ‘less apps, more apples’!

The success of the advert is clearly visible, with over 1.5 million YouTube views, and a whole host of positive comments about it on social media.

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(Image from Fold7’s website)

Adverts of S.H.I.E.L.D.

Recently there seems to have been a new wave of comedic and slightly over the top TV adverts being released, such as the booking.com one that I talked about on Friday. I saw this advert the other day and it sort of follows the trend, but maybe not as successfully.

It is funny and the advert is nicely set up, but by using Samuel L. Jackson as Nick Fury to advertise Sky Broadband ‘Shield’, you can’t help but feel that it is just publicity for the new Marvel film. They even have film clips at the start and Jackson explicitly mentions ‘the winter soldier’, the villain of the new film.

The advert forms part of a recent series of sky adverts that have featured celebrities such as Idris Elba, Al Pacino and Joanna Lumley, the latter of which is, in my opinion, by far the best of the series. The use of her comedic impressions of TV show characters, especially in the advert for The Walking Dead, make them really engaging and amusing. She makes a surprisingly good zombie!

When I first saw these Sky adverts, they initially reminded me of the great Virgin Media adverts that featured celebrities like David Tennant, due to them sharing a similar comedic style.

This shared comedy style also reminded me of those old cinema adverts from Orange, from before they became EE. As far as I’m concerned they are still the best of this style of advert that’s ever been released. They just have something that the others don’t, however I’m not quite sure what that ‘something’ is!

Of course this is all just my own opinion on these adverts and everyone has their own. What are your thoughts?

A Booking Epic Advert

Just a quick post today, but I wanted to use it to talk about one of my favourite adverts of 2014 so far. When most people think of holiday or hotel advert, the first ones that will probably come to mind will be Trivago or Premier Inn, maybe even Hotels Combined or that slightly odd Thomson Holidays one with the ogre.

The one that comes to mind for me though is the advert for booking.com, with its hilarious voice over and equally hilarious shots of holiday goers. It makes watching the advert fun, something you don’t really get from the other holiday and hotel advert, and draws you in. The voice over makes it sound like some sort of epic movie trailer, which is made all the better when you see it in a cinema like I did a few weeks ago. Yes, it is a bit over the top, but who wouldn’t want recreational sand, aggressive relaxation or even maximum plushosity from their hotel? It’s exciting, fun and most of all memorable.

I’ve also just put up a new project on my Behance page, there’s just a taster below, so click here to have a look at the full project.

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April Fools Roundup

So yesterday was of course April fools day, the one day a year where you can’t trust a single news story and everything seems too good to be true (it probably isn’t!). It’s also the day that many of the world’s top companies release meticulously planned pranks, often putting a lot of time and effort into designing and creating new products and services that won’t actually ever be released officially. The efforts they go to make you second guess whether it’s real or not, and its all because they want to ‘win April fools day’ because of all the promotion and publicity they can gain from it.

Saying that though, there were actually a few quite amusing ones this year, some of which demonstrated some rather nice design. Predictably, there were a couple of pranks to do with the upcoming Scottish independence vote: the Daily Mail claimed to have discovered how the Union Jack will look if Scotland become independent, whilst The Telegraph released images of what the pound coin would ‘look’ like in an independent Scotland.

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Elsewhere, Dominoes ‘launched’ the Edibox, an edible pizza box which would serve as a new order option for their pizzas. This was one prank that I really wanted to be true, how cool would it be to eat the entire takeaway order. As Dominoes themselves said in their press release, “You won’t have to fight to fit that square box into a round bin – this is a waste-free dining experience”.

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Bristol based Design agency Taxi Studio also got in on the act, announcing that they had hung a pair of giant trousers from clifton suspension bridge.

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As well as being humorous, the stunt also served a purpose, protesting against Bristol mayor George Ferguson’s planned parking scheme in Clifton. To be honest, it took me a while to realise that the image was fake, especially because of the scale of Taxi Studio’s last stunt from 2012.

Once again, Google’s various different subsections each released their own April fools prank. Google Chrome offered Android and iOS translation support for Emojis, whilst Google maps followed up last years treasure map design with a Pokemon Challenge.

Ok, Google is a massive company with a huge number of employees, but it’s still insane the amount of effort they put into creating these slick and fully functioning pieces of design and technology that are only available for a single day.

So that brings me to, in my opinion, the reigning champion from last year’s April fools day, YouTube. Last year they released a video claiming that the site had always been a competition to find the worlds best video and that YouTube would be closing down that evening so that all of the videos could be reviewed to find a winner. They even got two presenters to spend hours reading out every single one of the ‘nominees’.

While not to the same huge scale as 2013 (no nominee livestreams this time!), this years prank from YouTube was still very good. Claiming to be behind every single viral video that has ever been created, they also gave a taste of the ones they supposedly had planned for the future, anyone for ‘clocking’ or ‘baby shaming’?

By showing these ‘future trends’, I think that YouTube might have actually made them real. A quick search of some of them shows that they’ve already become popular, there’s already several ‘clocking’ videos on YouTube. They may have won April fools day for the second year running, so excuse me, I’m off to shame some babies, kiss my dad and pretend I’m a clock!