The selfie has become commonplace in the last year or so, even making itself into the Oxford Dictionary as the word of the year for 2013. It has completely changed both the worlds of social media and also photography. Many members of the public now repeatedly take these ‘selfie’ photos but, as a piece of self-portraiture, are they truly an accurate representation of how the photo taker views themselves as a person?
This is where the #Bagsie exhibition comes in, a collaboration between Soapbox and Sons, Creative Advice Network, photographer Jonathan Knowles and a collection of ten different illustrators, artists and writers. #Bagsie updates the selfie and brings it more into the world of portraiture photography with a great new idea, covering each subjects head with a decorated brown paper bag.
Each participating artist illustrated their paper bag to represent the individual personality within them. The idea behind this was to create a more accurate representation of the subject than just the face value that the standard selfie would capture. It’s a really interesting thought with some of the bags produced being fantastic pieces of art in themselves that, when paired with their subjects, make for a collection of really fun images.
The #Bagsie show runs from 11th-16th November at The Proud Archivist, 2-10 Hertford Road, London N1 5ET
Found via Design Week
You may remember a few weeks ago that I showed you some award winning advertising that used real LEGO bricks. I found something the other day whilst researching guerrilla advertising for my latest project that shares similarities with that, but on a much smaller scale.
DLKW Lowe created these to scale mini billboards from real LEGO bricks, looking to promote the mini breaks which Legoland offers. This is often the sort of thing that makes the public look twice when waking past and stop to view it in more detail, so DLKW Lowe to advantage of this with a Twitter campaign that worked seamlessly with the advertisements.
Using a Google map of the billboards locations and #legolandminibreaks on twitter, DLKW Lowe showed the public where to go to find them, encouraging them to share and tweet the photos they took when they did. This spread the campaign even further, reaching thousands of people.
The miniature billboards even had their own mini lighting rigs.
Found via The Cool Collector