Film The Blanks

Movie posters nowadays are often saturated with cheesy close-ups of actors or over the top action stills. They are thought of much more as simply commercial marketing rather than pieces of design. However they used to be just as iconic and memorable as the films they promoted, as seen in posters for films like Jurassic Park and Vertigo. So iconic in fact, that designer John Taylor has tested our ability to remember and recognise these images through an experiment he calls Film The Blanks.

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By distilling the posters down to their core elements of colours and shapes and taking out anything that would easily identify the films, Taylor has created a series of images that are immediately recognisable as the iconic movie posters they were originally. It’s really interesting how our brains can easily and quickly identify the film, just from a few colours and shapes. It really shows just how iconic these movie posters were, both as promotion for the films, but also as great pieces of design.

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The entire collection of abstracted posters can be found here.

Found via Fast Co. Design

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A Proper Post

When you spend three years doing something, it can often be difficult to get back into it after you begin to focus your energy elsewhere. It’s not that I’ve turned my focus away from Graphic Design, far from it. It’s the fact that since I finished uni, i’ve spent pretty much the entirety of my time within that world researching and emailing agencies, trying to get placements and internships. As a result my knowledge and connection with the wider world of Graphic Design, especially through this blog, have suffered. I haven’t posted here since June!!

So after around four months of emailing agencies and unfortunately not really getting anywhere with it, I decided to reassess what i’m doing and get stuck in again with design, so that when I eventually get an internship and ultimately a job, i’m not completely out of my depth! Doing this obviously means doing projects and working to deadlines to get back on track with that sort of thing, but more importantly for you reading this, it means getting this blog back on track to help me get back up to date with what’s going on in the world of Graphic Design.

So, now that i’ve probably bored you with what i’ve been doing with my life, it’s time to get back into it. The humble tin of baked beans was first sold in Fortnum and Mason in 1886, then being marketed as a top range American import. Since then it has become much more commonplace and a staple foodstuff, especially for hungry uni students! Design agency Interabang recently gave the simple baked bean a more premium makeover with their branding for the new Proper Beans range of high-end flavoured baked beans.

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Building on the product uniqueness of fresh flavoured baked beans sold from the chiller cabinet, the standard aluminium tin was gotten rid of, replaced instead with a plastic tub that features a clean and simple pack design. The newly created Proper crest sits as the focal point of the design, pushing the uniqueness of the product even further with its wacky use of an umbrella, oversized cutlery and an elephant/unicorn hybrid. Uniphant perhaps? Elecorn??

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The use of the crest is definitely my favourite part of the design. It’s really nicely drawn and gives the product a more premium feel whilst still retaining a playful and quirky edge that is sure to make it stand out amongst competitors. It also works really well with the heritage and history that baked beans have.

So there you have it, my first blog post in four months, but hopefully the first of many in the coming weeks!

Found via The Dieline

 

 

Bricksy

One of my favourite artists is Banksy and one of my favourite toys when growing up was LEGO, so you can imagine my excitement when I found this. Canadian photographer Jeff Friesen has created a series of photos that merge these two elements, recreating some of Banksy’s most famous pieces in LEGO brick form.

Friesen has then played on LEGO’s values of imagination and creativity, visualising what the wider context of the piece is by placing it within a larger LEGO environment.

Here’s a few of my favourites;

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You can see more of the pics on Jeff’s website here.

Found via Design Taxi

I’m Lovin’ It

Crowdsourcing has become an often used tactic by companies recently, especially by Walkers with their many ‘do us a flavour’ competitions. The latest to jump on this bandwagon though is none other than McDonald’s, who have recently launched a ‘Build Your Own Burger’ campaign to come up with new flavours for their menu. Their UK stores have teamed up with digital agency Razorfish London to create a ‘Burger Builder’ that allows you design your dream burger from a list of ingredients that contain both standard ones such as cheese and bacon, as well as new ones like guacamole and pineapple. Five winning designs will be released for a week each over a five-week period similar to the McDonald’s Tastes of America campaign.

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The competition has proved incredibly successful so far, with well over 52,000 unique designs currently submitted. However, a look through the ‘most popular’ tab shows that it may not have had the desired effect, as many of them are just gluten-free versions of burgers already on the McDonald’s menu. There are though a few really interesting sounding ones, such as (and I’m definitely not being biased here) my Sweet ‘N’ Smokey burger.

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Crowdsourcing in this way is definitely popular and is a really nice way to get customers involved even more closely with the iconic McDonald’s brand. Its created a really interesting look at what other people consider their dream burger to be, as you can definitely create some odd combinations with flavours like brie slices, guacamole and pesto mayonnaise. I’m interested to see what the final five are.

Found via Design Taxi

On a side note, my website is now updated with my final two projects from the third (and final) year of my degree. Check them out here.

G . F Smith Gets An Update

Paper company G . F Smith were recently rebranded by design studio Made Thought with a new identity and brand mark to better reflect the company’s past, present and future. I quite liked their more zany previous logo and identity, however, being a big fan of Made Thought’s work, I was immediately intrigued in what they would do with it.

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The new identity is simple and structured, using the dot of the i to separate the G and F. It is clean and crisp, letting the paper be the focal point and hero of the story, just as it should be with a well respected paper company like G . F Smith. It also brings the company’s history to the forefront through the new ‘1885 Onwards’ tagline. Made Thought also created a secondary brandmark to use as a watermark-like ‘seal of quality’ that brings a human touch and links to the company’s predominately handmade approach to their craft.

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My favourite part of the rebrand though, is the company’s new business cards. The design makes use of G . F Smith’s extensive range of paper types and colours to again make the paper the hero of the piece. The text on them is kept simple and structured like the new identity, giving space for the paper to be fully appreciated, but still allowing for all the necessary information to be bold and clear.

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The new branding and identity were also rolled out across the G . F Smith website.

All in all, it’s a really nicely thought out body of design by Made Thought. It gives G . F Smith a clear and memorable identity that befits the history and future focus of a 130 year old company. It’ll be really interesting to see what Made Thought creates for G . F Smith in the future or any future work they do for other clients as I am a big fan of their work. I’ll definitely be looking to send them my portfolio very soon, as I come to the end of third year at Uni.

Found via It’s Nice That

My New Website

So finally, after what seems like ages of tinkering and tweaking, my new website is online. You can find it at sambennettdesign.co.uk, and it’s been built using fluid grids in dreamweaver so should work no matter what device you view it on. All my work is on there, so feel free to have a look through everything and if you find anything that doesn’t work or looks out of place, just give me a shout so I can fix it.

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Behind The Album Cover

This great design series by Flickr user Harvezt has been making the rounds on social media lately, with a number of design sites talking about it. In each piece, Harvezt takes a popular album cover and visualises what that scene would look like from behind.

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This series of images shares slight parallels with another one I recently found by none other than the Guardian newspaper. In it, various famous album covers are inserted into Google street view shots of where the albums cover imagery was originally taken.

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Some really interesting examples of how album artwork of the past can be reimagined for the future.

Both found via Fast Co Design, here and here.